Hop to It: The Best Way to Enjoy In-Store IPAs

Hop to It: The Best Way to Enjoy In-Store IPAs

When it comes to IPAs (India Pale Ales), freshness and flavor are everything. You might’ve scored a killer can or bottle from your local grocery, convenience store, or bottle shop—but how you enjoy it makes all the difference. Here’s how to get the most out of your in-store IPA experience.


1. Check the Date—Fresh Is King

IPAs are hop-forward beers, which means their bold aromas and citrusy, piney flavors fade quickly. Always look for the “canned on” or “best by” date. The sweet spot? Within 30–45 days of canning. Anything past 90 days is pushing it, especially for hazy or unfiltered styles.


2. Keep It Cold

Once you grab your IPA, get it into the fridge ASAP. Hops are sensitive to temperature changes, and warm shelves can speed up oxidation, killing the flavor. If your local store stocks IPAs warm, that’s a red flag.

Pro tip: Bring a cooler bag or one of our Bomber insulators to keep your IPA fresh on the go.


3. Ditch the Can—Use a Glass

Even if it’s tempting to crack a cold one and sip from the can, pouring your IPA into a clean glass makes a world of difference. Why?

  • It releases aromas.

  • You see the color and clarity.

  • It improves the mouthfeel.

Go for a tulip, nonic pint, or IPA-specific glass. It’s not snobby—it’s science.


4. Don’t Let It Linger

IPAs aren’t wine. They’re not meant to age. If you picked it up today, drink it soon—ideally within a week or two. Especially if it’s a double or triple IPA, the hop oils will fade fast, and that fresh-squeezed character disappears.


5. Pair It Right

Bold beers deserve bold bites. Try your IPA with:

  • Spicy tacos or hot wings

  • Sharp cheeses like blue or cheddar

  • Grilled meats or burgers

The bitterness cuts through richness and spice, making each sip and bite better.


6. Bomber It

Want to keep your IPA at the perfect chill no matter where you are? Our Bomber premium insulators are built for hops lovers. Thicker neoprene. Zip-up fit. Available for every size from 12oz cans to tallboys and bottles. Cold beer, wherever you go.


Final Sip:
The best way to consume an in-store IPA? Respect the hops. Keep it fresh, pour it right, and drink it cold. Whether you're cracking one after work or showing up to a BBQ, treat your beer like it deserves—and let Bomber help you do it in style.

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